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The Big Issue - Front Cover Analysis




This cover of The Big Issue has an orange theme to promote the new film T2 Trainspotting, even the logo has changed which they usually keep black and white.
Also, their masthead is very different to other magazines as it does not spread across the whole cover and so they have the option to move it around. In this case, they placed the masthead in the top left corner so that it does not affect the image.

 For this cover they also used a pull quote as the main cover line with a bright orange background which will attracts the audience's eyes to it first. The next thing that pops out to the audience is the black and white picture of the four main characters of the film. They have used this effect to represent them as being old-school, as the first Trainspotting released in 1996.
The magazine features the usual release date, price and magazine sell line. These appear on every Big Issue magazine, however it does not need a bar-code as it not sold in shops where it need to be scanned.
Although this cover is very simple, it works really well because of the bright orange theme that incorporates the film's theme (the orange colour with the Helvetica font), contrasts with the grey-scale image of the characters.


        


 This is my deconstruction of one of the George Michael tribute cover of The Big Issue. This is how most Big Issue covers will look like, other than the masthead which will be in different positions and there could be more more or less sell lines. 
The main image used for this cover is fairly dull, but this is a good as it represents the passing of George Michael as being dull and melancholic. They have not used many sell lines in this cover, probably because they wanted the spotlight to be on George Michael's passing and not over-selling the magazine with sell lines. They even made the cover line his name in bold lettering.  






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