Skip to main content

The Impact of Technological Change on Newspapers

 The Guardian

The Guardian do not put up a paywall, as they allow everyone to read the whole story. However, they ask for contributions which get invested back into their journalism, so that 'they are able to keep telling the stories that matter and to inform the world and make it a better place.

They also offer a monthly subscription that offers a premium experience on the guardian app and also a daily tablet edition app. 
They get their audience to interact by sharing the stories that they produce on their social media, allowing them to state their opinions.
This applies to Shirky's End of Audience theory, in which the consumers now become the producers. This is because they are able to share a story and add on their view/opinion on it to their own audience on social media.


Mail Online (Daily Mail)

The Mail Online, unlike The Guardian, gets it's main source of income through the advertisements they have splash across the screen. Compared to the advertisements on The Guardian, these ones are much more intrusive as they almost get in the way of reading the news, and if anything make the website much more difficult to read and use.
However, similarly to The Guardian, Mail Online offer the option of sharing their stories onto social media. This allows the audience to interact more compared to that of newspapers. This again applies to Shirky's theory, as the consumers become the producers because they are able to put their own viewpoint along with the story to share with their following on social media.

Comments

Post a Comment

Popular posts from this blog

Story-boarding: Introduction: The introduction to my music video will be set on the beach in the evening. The first shot is a birds eye view of the sea crashing on to the beach with words like the artists and the song title. It will turn in to a series of shots of exoctic places and activities in different locations , to go with the 'live in the moment' type story. During the song, there are parts where the voice is the main focus. This is where I plan to have extreme close ups of lips miming the lyrics of the song. This will not only show a variation in shot selection, but will also make a connection between the video and the song. The storyboard sketches are just some ideas that I have in mind, but might not make it to the video. All the shots in the photo are inspired by other dance music videos that have a similar atmosphere that I want to partially replicate. 
Post a Comment
Read more

The Big Issue - Front Cover Analysis

This cover of The Big Issue has an orange theme to promote the new film T2 Trainspotting, even the logo has changed which they usually keep black and white. Also, their masthead is very different to other magazines as it does not spread across the whole cover and so they have the option to move it around. In this case, they placed the masthead in the top left corner so that it does not affect the image. For this cover they also used a pull quote as the main cover line with a bright orange background which will attracts the audience's eyes to it first. The next thing that pops out to the audience is the black and white picture of the four main characters of the film. They have used this effect to represent them as being old-school, as the first Trainspotting released in 1996. The magazine features the usual release date, price and magazine sell line. These appear on every Big Issue magazine, however it does not need a bar-code as it not sold in shops where it need to be sc...
Post a Comment
Read more

Evaluate My Initial Footage

Framing -  We think that our shot is framed well. Our actor is in the centre of the frame and the backdrop is fairly accurate against the original. Our shot could be improved by having the actor further away so that he is smaller in the frame and his knees are at the bottom. The professional shit is successful because it has a good use of contrast with the shadows and the outfit is clearly shown with a contrast between the shirt and skirt. Lighting -  Our lighting works fairly well, however it is slightly brighter than the original. We relied on ambient lighting which may have been too harsh with the halogen lights. The original appears to have relied on ambient lighting of the sun fairly late in the day through a window. The professional shot may have used their lighting in order to make the subject stand out by making the background darker. Mise en scene -  Our costume is fairly close to the original with the skirt and check shirt. The shirt ...
Post a Comment
Read more